LinkedIn Interview: How to Engage B2B Buyers on LinkedIn

LinkedIn Interview: How to Engage B2B Buyers on LinkedIn

Most b2b marketers know the  buying process has changed – dramatically – in recent years.  But did you know the entire B2B buying committee is using LinkedIn to educate themselves before they’ll talk to your sales people? And 55% of them want to connect with vendors!

Listen to the interview below to to hear LinkedIn’s tech industry expert tell you how to make sure those buyers want to connect with you.

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About the Author:

Using her unique LinkedIn lead-to-revenue marketing approach since 2011, LinkedIn marketing expert Kristina Jaramillo has been helping sales and marketing leaders at Fortune 1000 organizations, small-to-medium sized enterprises and professional service firms get more marketing qualified leads and revenue opportunities using LinkedIn.

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